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AgriSea Farmer Story · Te Puninga / Morrinsville, Waikato

45 kg N/ha. 14 Tonnes of Homegrown Feed. Lower Emissions Than the Top 20%.

Matt Rout is milking 200 cows on 69 hectares north of Morrinsville and using less than half the nitrogen of farms around him – while growing more feed per hectare than the Waikato regional average. His emissions are below the top 20% benchmark. And the system keeps improving.

200 Cows – 69ha – System 3 45 kgN/ha – down from 130 14 tDM/ha homegrown feed Emissions below top 20% benchmark
45 kgN/ha
Current N use – vs 88 kg Waikato avg
14.0 tDM/ha
Homegrown feed – above Waikato average
−50%+
N reduction over 3 seasons
802
kgCO²e/t FPCM – vs region avg of 939
FARMER STORY – MATT ROUT, WAIKATO

A Whānau Farm, a Clear Direction

Matt Rout farms just north of Morrinsville in the Waikato – a 69-hectare dairy unit milking 200 cows as a system 3 operation. He purchased the farm from his grandparents in 2023, continuing a family legacy. His parents remain involved, lending a hand at calving and through busy periods, making it a genuine whānau effort. As a one-man band day-to-day, Matt runs a tight, efficient system and likes to keep things simple.

When he joined the Rere ki uta rere ki tai project, he was looking for change – not because the farm wasn’t working, but because the advice he was getting didn’t sit right with how he wanted to farm. That desire for alignment between values and practice has driven a complete system shift over three seasons.

“I was looking for change. Things on farm weren’t quite adding up, and the advice I was getting didn’t line up with how I wanted to farm.” – Matt Rout
69 ha
Effective area – Morrinsville, Waikato
200 Cows
System 3 – one-man operation
3.0 cows/ha
Stocking rate – down from 3.3
Whānau
Purchased from grandparents 2023 – parents still involved

The Nitrogen Journey – Down to 45 kgN/ha

Before adopting biostimulants, Matt was applying 100–130 kgN/ha per season – already relatively low for the Waikato. He was mindful of the sector-wide need to reduce nitrogen use and keen to push further. Over three seasons of integrating AgriSea biostimulants into his programme, he has reduced systematically – without sacrificing pasture or production.

Starting Point
100–130
kgN/ha – pre-biostimulants
Season 1
95
kgN/ha – pasture & production maintained
Season 2
71
kgN/ha – further reduction
Now (Farm Insights)
45
kgN/ha – making more silage
Matt Rout with dairy cows at dusk

Matt loading AgriSea Soil Nutrition into the Tow and Fert – applied four times per season across the full 69ha.

“They explained it’s not about replacing like-for-like. It’s about using stimulants to activate the biology in the soil and promote soil health, bringing the soil to life to be able to do it on its own.” – Matt Rout

What Biostimulants Actually Do

Biostimulants are substances or microorganisms that enhance plant growth, stress tolerance and nutrient use efficiency by stimulating natural biological processes. They improve plant health indirectly – activating what’s already in the soil rather than supplying nutrients directly.

Replacing N – But Not Like-for-Like

Matt switched to biostimulants and foliar nitrogen, away from conventional synthetic fertilisers. The shift was supported by his AgriSea representative and the broader Rere ki uta rere ki tai project – with clear guidance on what to expect at each stage of the transition.

14 tDM/ha of Homegrown Feed – With Half the Nitrogen

Matt’s Fonterra Farm Insights Report data shows he grew 14.0 tonnes of dry matter per hectare of homegrown feed in 2024/25 – using just 45 kgN/ha to do it. That single comparison tells the story. Farms near him use an average of 86 kgN/ha and grow 13.3 tDM/ha. The Waikato regional average uses 88 kgN/ha and grows 12.4 tDM/ha. Matt is producing nearly 60% more dry matter per kilogram of nitrogen than the benchmark group.

Feed Grown per kg of Nitrogen – Matt vs Benchmarks

311 kg
DM grown per kg N – Matt’s farm
45 kgN/ha → 14.0 tDM/ha
155 kg
DM grown per kg N – farms near him (avg)
86 kgN/ha → 13.3 tDM/ha
141 kg
DM grown per kg N – Waikato avg
88 kgN/ha → 12.4 tDM/ha
Homegrown Feed Eaten (tDM/ha) – 2024/25
Matt’s farm vs nearby farms and Waikato region – higher is better
Waikato avg
12.4 tDM/ha
avg
Farms near Matt (avg)
13.3 tDM/ha
local avg
Matt Rout
14.0 tDM/ha
Above avg ✓
Local top 20%
16.1 tDM/ha
top 20%
Nitrogen Used to Grow That Feed (kgN/ha) – lower is better
Matt uses dramatically less nitrogen to grow comparable or better homegrown feed
Matt Rout
45 kgN/ha
Lowest ✓
Farms near Matt (avg)
86 kgN/ha

Waikato avg
88 kgN/ha

Measure – 2024/25 Matt’s Farm Nearby avg Nearby top 20% Waikato avg Waikato top 20%
Homegrown feed eaten (tDM/ha) 14.0 13.3 16.1 12.4 15.8
N fertiliser used (kgN/ha) 45 86 98 88 106

What Low N Means for Emissions

Less nitrogen in the system means less nitrous oxide. Matt’s total on-farm emissions for 2024/25 came in at 802 kgCO₂e per tonne of Fat and Protein Corrected Milk (FPCM) – 15% below the Waikato regional average of 939, and actually below the top 20% benchmark of 821. For a farm still producing 14 tonnes of homegrown feed, that is a compelling combination.

The emissions from nitrogen fertiliser specifically tell a stark story. In the previous season, Matt’s Nitrous Oxide (biological) from fertiliser was 0.20 kgCO₂e/kg MS – compared with a benchmark of 0.30. And his Carbon Dioxide (non-biological) was 0.30 when the benchmark was 0.50.

Total On-Farm Emissions (kgCO₂e/t FPCM) – lower is better
Matt’s farm vs Waikato region average and top 20% – 2024/25 season
Waikato avg
939

Waikato top 20%
821

Matt Rout
802
Below top 20% ✓
Emission Source Matt’s Farm Region Avg Region Top 20%
Total emissions (kgCO₂e/t FPCM) 802 939 821
Methane (biological)
Dairy herd 480 494 473
Replacements 71 88 79
Effluent 52 55 52
Nitrous Oxide (biological)
Livestock 81 93 88
Fertiliser 9 20 14
Manure and soil 5 8 7
Carbon Dioxide (non-biological)
Fertiliser 14 38 27
Other 37 32 28
“There is clear evidence from our pilot trials and research under the Our Land and Water National Science Challenge that integrating biostimulants into farming systems can enhance efficiency, reduce costs, reduce greenhouse gases, and positively impact animal health.” – Clare Bradley, AgriSea CEO

What Actually Changed on the Farm

The transition wasn’t a single switch – it was a whole-farm rethink. Matt made a wide range of changes through the project, all reinforcing each other. Production held steady at around 14.5 tonnes of dry matter per hectare harvested – but with fewer cows, the system became more profitable.

Overhauled fertiliser programme – dropped P and K, reduced N by over 50%
Shifted to biostimulants and foliar nitrogen in place of synthetic fertilisers
Planted chicory and plantain across the whole farm
Renewed pastures with greater diversity and AgriSea-supported seed
Introduced shelterbelts for animal comfort and long-term resilience
Reduced stocking rate from 3.3 to 3.0 cows per hectare
Moved away from blanket herbicide use
Maintained 14.5 tDM/ha harvested – same feed with fewer inputs
“We’re still harvesting the same amount of grass, about 14.5 tonnes per hectare, but with fewer cows the system has become more profitable. The changes are working.” – Matt Rout
Approach
Biostimulants
Activating soil biology – not replacing fertiliser like-for-like
Programme
Foliar Nitrogen
Replacing conventional synthetic N application
Support
AgriSea Seed
Diverse pasture mix – chicory, plantain, ryegrass

Matt Rout among his herd on his 69ha farm north of Morrinsville – the same cows, healthier pasture, and dramatically lower inputs than when he started.

The Mindset Behind It

For Matt, the hardest part of the transition has not been the technical changes. It has been the mental shift – unlearning the conventional wisdom he grew up with and learning to see the farm as a connected system rather than a series of inputs and outputs to be optimised individually.

“The biggest challenge is changing your mindset to understand everything on farm is connected. Sometimes you have to unlearn conventional things to make change for good.”

“The constant learning and support from an awesome group of people with knowledge in so many different areas has been invaluable.”

“Get into it. Trial a small area first and trust your gut.”

“We’ve turned our farm upside down with change, and it’s been great fun to see results. Now I’m enjoying watching those changes build.”

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